Case Study - Q.I.S. Packaging
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Q.I.S. Packaging is arguably one of Australia’s largest online suppliers of packaging materials. They have been a LaunchPad user and client of SiteZero’s since 1999. “At present we have approx. 12,000 customers, right across Australia. We are constantly looking at ways of enhancing and nurturing our relationships with our existing client base as well as developing new relationships with potential prospects.” |
The Challenge QIS Packaging needed to grow , not only in its home market but also into other untapped markets. The Solution SiteZero have provided QIS Packaging with a robust content management solution for now over 10 years. SiteZero and QIS have worked closely together during that time to develop QIS into a major force within its chosen market. QIS continues to look for and implement new and innovate ways to use LaunchPad. The Result Almost 20,000 unique visitors per month 200-300 new clients ..every month A very strong online presence supporting their offline business. |
There are a team of 10 staff who are constantly interacting with clients to ensure that their requirements and needs are met as well as ensuring that sales target are met or exceeded.
By far the biggest driver for our growth over the last 10 years has been our LaunchPad website and our partnership with SiteZero.
This team who is assisted by office manager for QIS Packaging, Julie Hands.
Julie comments “LaunchPad is such an integral part of our business. Our website has become the driver for our business growth and in assisting us to continue to communicate and engage with our existing clients”
QIS has used LaunchPad since 1999 when it was looking to expand. At that time the internet was quite young and Ecommerce was not something that very many people were utilizing.
“Slowly a few orders started coming in . Then after a while we realized the power of a good website and started to really put the right amount of effort into promoting the website. That is when things started to get really interesting”
“For the last 10 years or so we have just increased in size every year. Even during the GFC our website continued to outperform every other form of marketing that we were trying. LaunchPad is really an amazing business tool. The fact that we can easily make changes to the site on the fly without the need for a developer or designer is a huge advantage”
QIS packaging are utilizing the power of LaunchPad to its full potential.
They are using every module available to the “professional” tier.
They currently are using the Ecommerce feature to sell their products online.
The ease of use of the LaunchPad system has been critical in being able to manipulate the site ourselves in a quick and easy manor.
They are also taking advantage of the powerful email marketing and campaign features to communicate with their clients.
As well they use the voucher and member features to offer loyal clients and regular visitors a special incentive when they purchase online.
Lisa Curley comments “When we first started out with SiteZero we were a relatively small South East Queensland Centric small business. Since then the power of the internet and LaunchPad has enabled us to now be a business that has an Australia wide reach , we now service customers the length and breadth of the country as well as a few overseas. This would simply not have been possible without SiteZero and LaunchPad. Our website has revolutionized our entire business."
How long have you been dealing with SiteZero?
13 years.
Why did you choose SiteZero?
“It was obvious that these guys were at the cutting edge of technology back in 1999 and that hasn’t changed to this day.”
Why LaunchPad?
In a word, simplicity. It really is an easy system to use , and if we ever get stuck on something the support from SiteZero is always there , helpful and quick” The Benefits QIS Packaging now has close to 20,000 unique visitors visiting its website each month and is gaining new clients at the rate of 200 – 300 per month. Their site ranks in the top ten for hundreds of different keywords and phrases and is the main driver of their growth stratergy.
The support we have had from SiteZero over the years has been magnificent. Nothing is too much trouble, no question is too silly and all of this with a sense of humour.
