Tag Search: Social Media

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My Favourite Shirt

Posted: Monday, April 15, 2013 at 2:15:51 PM EST by Richard Norris

Like many people, I have a favourite shirt.

I wear it more often than any other of my shirts, I like the colours, it fits well and I look awesome in it (if I don't say so myself). I am wearing it as I am writing this post.

Although, this particular shirt hasn't always been my favourite shirt. I have had numerous favourite shirts in fact. As time has changed, I have grown in size and my taste in clothes has changed. Therefore, my favourite shirt has changed.

The point is, I wouldn't know that this shirt would be my favourite shirt unless I tried it on and, obviously, bought it.

Social media can be a daunting subject for some people. Just because of its importance to business in this technology based aged doesn't mean it is simple.

However, just as I had to try on my shirt and buy it for it to be my favourite, social media may be the same.

Social media may be your favourite form of marketing or even your favourite business tool. But how would you know that it is your favourite unless you tried it on.

Social media could be the worst thing you put your hands on, but the point is that unless you try you will never know.

I wasn't sure if I liked my favourite shirt as it hung on the hanger in the shop. It wasn't until I tried it on that I started to fall in love with this shirt.

Are you willing to risk missing out on all that social media can offer your business because you're not sure about it?
Or would you rather try it on and see what happens?

To see a photo of my favourite shirt, leave a comment below. The more comments the higher the chance of me showing the photo.
Richard NorrisAbout the Author : Richard Norris.

Richard  is the CEO of SiteZero , an Australian based Digital Marketing Services organization.
Richard loves technology and is the Ecommerce evangelist at SiteZero.
You can connect with Richard on Google + , Linkedin  or at the SiteZero Facebook Page

Richard Started his first Business in 1985 and entered the online world in 1998.
He’s a bit like “The old man and the sea” of digital Marketing
Richard Norris  |  Facebook  |  Twitter  |  Google Plus
Tags: Social Media,

Images for Inspiration, Content Marketing, Being Social and Infographics

Posted: Wednesday, March 6, 2013 at 10:02:42 AM EST by

Link Round Up 19th January, 2012.

Welcome to the first installment of a weekly "round up". We want to share five links every week that are interesting to people who do business via the web.

To share your opinions, ask questions, or relate war stories, please leave a comment below! We'd love to hear them.


Cool Images

Lets face it, some sweet graphics on your website can make a world of difference. It can reinforce your branding, attract people to dig deeper on your site, and even aid with navigation. The link above is some of the cool photographs and images that have inspired us in recent weeks.

Fair Use vs Copyright - a practical guide

Seth Godin writes why Fair Use is an important legal principle, and gives some practical advice on how to leverage it. As mentioned above, graphics above are important; Seth gives some pointers on how and when (and when not to) to use other peoples images and photographs.

Is Content Marketing is for Real?

Well, it sure is for real when Coca Cola remake their entire marketing plan around content marketing. This is indicitive of a shift that has been happening for years - the importance of television is declining, and the web is where people are found now.

Ranking in Search Engines now means being Social

Still trying to figure out why this whole Social Media thing is important for your business? The folks at Bing (yes, the other big search engine) give some straight up advice on why and how it works, and what you can do to get involved.

The Importance of Quality Score in your AdWords campaign

If you are running a Google AdWords campaign, understanding what Quality Score is all about is essential. Get the low down on this complex metric through this easy to understand infographic.

Stephen Hamilton is a Search Engine Marketing Consultant at SiteZero.

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