Like many people, I have a favourite shirt.
I wear it more often than any other of my shirts, I like the colours, it fits well and I look awesome in it (if I don't say so myself). I am wearing it as I am writing this post.
Although, this particular shirt hasn't always been my favourite shirt. I have had numerous favourite shirts in fact. As time has changed, I have grown in size and my taste in clothes has changed. Therefore, my favourite shirt has changed.
The point is, I wouldn't know that this shirt would be my favourite shirt unless I tried it on and, obviously, bought it.
Social media can be a daunting subject for some people. Just because of its importance to business in this technology based aged doesn't mean it is simple.
However, just as I had to try on my shirt and buy it for it to be my favourite, social media may be the same.
Social media may be your favourite form of marketing or even your favourite business tool. But how would you know that it is your favourite unless you tried it on.
Social media could be the worst thing you put your hands on, but the point is that unless you try you will never know.
I wasn't sure if I liked my favourite shirt as it hung on the hanger in the shop. It wasn't until I tried it on that I started to fall in love with this shirt.
Are you willing to risk missing out on all that social media can offer your business because you're not sure about it?
Or would you rather try it on and see what happens?
To see a photo of my favourite shirt, leave a comment below. The more comments the higher the chance of me showing the photo.
|About the Author : Richard Norris.
Richard is the CEO of SiteZero , an Australian based Digital Marketing Services organization.
Richard loves technology and is the Ecommerce evangelist at SiteZero.
You can connect with Richard on Google + , Linkedin or at the SiteZero Facebook Page
Richard Started his first Business in 1985 and entered the online world in 1998.
He’s a bit like “The old man and the sea” of digital Marketing
|Richard Norris | | |